The Wizard of Ads: Turning Words Into Magic and Dreamers Into Millionaires
Forget Madison Avenue! Learn the unvarnished truth about what works, what doesn't and why from the most fascinating storyteller since Paul Harvey.
With the knowledge of a seasoned business consultant and the warmth and wit of a natural storyteller, the Wizard will help you to:
- multiply the effectiveness of your advertising
- understand the tug-of-war between intellect and emotion
- create totally new concepts from combinations of old ones
- focus your advertising, your business, and your life.
$6.28
Original: $17.95
-65%The Wizard of Ads: Turning Words Into Magic and Dreamers Into Millionaires—
$17.95
$6.28Product Information
Product Information
Shipping & Returns
Shipping & Returns
Description
Forget Madison Avenue! Learn the unvarnished truth about what works, what doesn't and why from the most fascinating storyteller since Paul Harvey.
With the knowledge of a seasoned business consultant and the warmth and wit of a natural storyteller, the Wizard will help you to:
- multiply the effectiveness of your advertising
- understand the tug-of-war between intellect and emotion
- create totally new concepts from combinations of old ones
- focus your advertising, your business, and your life.
